This week the travel industry trade press has been reporting on speculation that Uber might buy Expedia: Skift – https://skift.com/2024/10/17/uber-expedia-super-deal-our-answers-to-10-big-questions/ PhocusWire – https://www.phocuswire.com/why-uber-not-buying-expedia-but-think-amazon-should None of this analysis talked about AI agents or autonomous vehicles so I thought I should add my perspective including these two key strategic elements. The frequency perspective Traditionally, success in the […]
Sector: Autonomous vehicles
Will Uber or Amazon acquire Expedia? How does AI influence the decision?
October 20th, 2024 by Alex Bainbridge
The Touring Test
September 2nd, 2024 by Alex Bainbridge
Unless you are living under a rock, you will know that generative AI is coming to your phone. Within the next few months we will see: new iPhone hardware with Apple Intelligence Google Pixel 9 with Gemini ChatGPT app with Advanced voice mode supporting more human-like conversations AI is not just coming to existing phone […]
Does GetYourGuide get what their position in the future sightseeing sector is?
June 29th, 2024 by Alex Bainbridge
Why this question today? In the last few weeks: Google (Waymo) now open access in San Francisco with their robotaxis (i.e. available to tourists with no waiting list), becoming one of the largest growing US city based attractions and a significant sign of what is to come to all US cities in the next few […]
5 big themes for the AI tourism era after 2030
June 7th, 2024 by Alex Bainbridge
Key themes are emerging that will shape the future of tourism due to AI and AGI after 2030. This article takes a look these five themes and the known unknowns that surround them: end of the web browser (for travel ecommerce) end of the group tour end of the tour guide end of the tour […]
Hire me as the next CEO of Viator (Tripadvisor)
May 8th, 2024 by Alex Bainbridge
Risk is a judgement. When I set off to sail over the Atlantic (twice), or drive London to Kathmandu (4 months), run a marathon (twice), cycle 1000 miles John O’Groats to Lands end, race a 21 foot boat from the UK to the Fastnet rock and back (and win), or just be a startup founder, […]
Differentiate from what? Tour bus operators now have more clarity on what mobility changes are coming
May 2nd, 2024 by Alex Bainbridge
Tour bus companies are integral to both the mobility and sightseeing sectors, connecting tourists with the people and place of unfamiliar destinations. By facilitating expansive exploration, they not only enhance the visitor experience but also thrive as profitable businesses. But as readers of this blog know, mobility is changing. As such, when mobility changes, tour […]
10 questions to ask candidates in an AI tourism job interview
February 13th, 2024 by Alex Bainbridge
I am thinking about hiring. Not actually hiring, but thinking about hiring. So with that in mind, I have pulled together some questions that I could ask in a job interview. The more senior you expect to be, the more of these questions I expect you to be able to give a good answer to. […]
Big tech is winning using AI for destination experiences. The sightseeing sector needs to talk
October 18th, 2023 by Alex Bainbridge
Last week I went to the Arival conference in Orlando and I was surprised by the reaction to the content. Some tour operators were saying too much AI in the schedule. Well I have news for you, your upstream big tech partners are winning AI and you are not part of their plans. Tomorrows experience economy […]
Let’s get physical – comparing Viator, GetYourGuide & Google moving from digital to IRL
August 10th, 2023 by Alex Bainbridge
In the AI age, you can’t just be a digital service anymore. For the digital only companies this makes it a strategically important task deciding what to do beyond digital. This post is a quick summary of how Viator, GetYourGuide and Google are going physical with three different approaches. Not mutually exclusive of course, but […]
How decentralisation & AI will dominate the next decade and beyond in sightseeing
May 25th, 2023 by Alex Bainbridge
Too much AI debate in the sightseeing sector relates to generative AI such as text, image & video generation. This article outlines why we should prioritise addressing other forms of AI first, and how we can incorporate decentralised technology approaches within an overall AI strategy. First, why is everyone distracted by generative AI? I believe […]